Unflavored isolates / bulk private-label WPIs Review

Does it deliver on protein and recovery?

On paper the AS-IT-IS WPC80 performs well for muscle support: the product provides 24g of protein per 30g serving and 5.4g of BCAAs per serving, figures that support post-workout recovery and daily protein targets. At roughly 120 calories, with about 3g fat and 3g carbohydrates per serving, it yields a concentrated protein punch without excess calories.

Compared with isolate products, expect slightly higher fat and carbohydrate content because this is a whey protein concentrate (80%), not a whey protein isolate; for example the competitive USN IsoPro isolate lists 27g protein per 30g serving, indicating isolates can deliver higher protein-per-gram ratios.

How clean is the ingredient list?

The product is explicitly billed as free from preservatives, additives, and artificial ingredients and is listed as gluten-free and non-GMO in the brief. The processing method is stated as cold-processed to preserve nutrients, which aligns with the brand's purity positioning.

If you value a short ingredient list for mixing into shakes, recipes or clinical formulations, AS-IT-IS WPC80 meets that requirement. However, the brief does not claim lactose-free status, so those requiring lactose-free formulations should verify with the manufacturer before purchase.

Does it mix well and taste acceptable?

The product is unflavored; the brief warns that the unflavored profile may be unappealing to some users who prefer ready-to-drink flavors. That makes this powder better suited for people who intend to add their own flavors or use it in cooking and baking.

On mixability the brief records that some users report it may not dissolve as easily as flavored alternatives. Expect to use a shaker bottle or blender for smooth results; do not assume it will dissolve as readily as some flavored isolates or heavily processed powders.

Is it worth the listed price?

The brief lists the product price as $172.12 for both the 1 kg (35.2 oz) and 2 kg (70.5 oz) options, which works out to $2.44 per ounce. That positioning is substantially higher than budget alternatives in the brief (for example, BulkSupplements offers 250g for $19.96).

Value depends on whether you prioritize a cold-processed, additive-free concentrate with 24g protein per 30g serving and 5.4g BCAAs. If you need the cheapest protein-per-serving or an isolate for lower carbs/fat, there are lower-cost or different-format competitors.

Pros & Cons

• ✅ Provides 24g of protein per 30g serving.
• ✅ Delivers 5.4g of BCAAs per 30g serving.
• ✅ Approximately 120 calories per 30g serving with about 3g fat and 3g carbohydrates.
• ✅ Cold-processed to preserve nutrients (as stated in brief).
• ✅ No preservatives, additives, or artificial ingredients listed.
• ✅ Marked gluten-free and non-GMO.

• ❌ Unflavored profile may be unappealing to users who prefer ready-made flavors.
• ❌ Some users report it may not dissolve as easily as flavored alternatives.
• ❌ Listed price is $172.12 for 1 kg and 2 kg (both), or $2.44 per ounce, higher than several competitors in the brief.
• ❌ Product is a whey protein concentrate (80%), not an isolate, so it contains more fat and carbohydrates than typical WPIs.

How It Compares to the Competition

• BulkSupplements.com Natural Whey Protein Concentrate Powder — Budget-friendly concentrate option (250g for $19.96) with 20g protein per 25g serving and a tasteless profile—much cheaper per gram but different supply sizing.
• USN IsoPro 100% Whey Protein Isolate Powder — Whey isolate alternative with 27g protein per 30g serving and lactose-free positioning—higher protein-per-serving and lower carbs/fat than a concentrate, sold at a lower total price per pound in the brief.
• Max Titanium Whey Protein Powder — Vanilla-flavored option with 31g protein per 40g serving that also includes collagen, MCTs and prebiotic fiber—more ingredient complexity and different use case than a clean unflavored concentrate.

Who Should Buy This & Who Should Skip It

Buy it if: Buy this if you want an additive-free, cold-processed whey concentrate with a high protein dose (24g per 30g) and 5.4g BCAAs per serving, and you plan to flavor or blend the powder yourself. It suits athletes and fitness enthusiasts who prioritize purity and are comfortable paying a premium for a minimal-ingredient product.

Skip it if: Skip this product if you need a flavored, ready-to-drink experience, have a strict budget (there are cheaper concentrates in the brief), require a lactose-free isolate, or want a powder that mixes easily without a shaker or blender.